Glenfords Tool Centres, the naming rights sponsor for the Paul Cruickshank Racing #111 Falcon, have announced they will not be renewing their sponsorship agreement for the 2009 season and that they are in fact intending to exit all motor sport sponsorship as of the end of 2008.
The announcement will see the end of a three year partnership with PCR that commenced in 2006. Glenfords played an integral part in the team being the first ever to graduate from the Development Series and establish themselves in the main Championship.
The team commenced in the championship with driver Marcus Marshall in 2006 and then in a major coup had the privilege of working with John Bowe in his final season in 2007. Current driver Fabian Coulthard, with the ongoing support of Glenfords, has this year established himself as a serious contender for the top ten.
"For such a challenging & competitive sport we've had a good run ," said Glenfords CEO Peter Simpson. "We're particularly fond of all the drivers who have raced under the Glenfords Racing umbrella over the years, nine in total, who were either known winners or fresh talents that were nurtured into winners, which helped the image of our brand immensely along the way."
"When we first started in motor racing no-one really knew who Glenfords were! We’re the largest discount tool retailer in Australia and now a well-known entity, so our sponsorship has been very beneficial from a branding perspective. We've enjoyed ourselves along the way too – it’s just time to shift focus. This is not to say we are permanently moving away from the motorsport game but will review our options and opportunities as they arise in future years"
"We'd like to thank all people that have contributed towards making Glenfords Racing a success over the last five years."
Paul Cruickshank and the entire team at PCR would like to thank Glenfords for their invaluable contribution and support throughout their long partnership and wish them well with future endeavors.
And so begins a new era for Paul Cruickshank Racing!